{"product_id":"hoya-55-mm-uvc-digital-hmc-screw-in-filter-black-55mm","title":"Hoya 55 mm UV(C) Digital HMC Screw-in Filter, Black 55mm","description":"\u003ch3\u003eHoya 55 mm UV(C) Digital HMC Screw-in Filter, Black\u003c\/h3\u003e\n\u003cp id=\"b\"\u003eThese filters offer both amateur and professional photographers HOYA's famous\nquality at reasonable prices. They have coatings applied to both surfaces to\nsuppress reflection and increase light transmission.The Hoya HMC UV Filter is\na multi-purpose, fine-weather filter that is designed to optimize the\nphotography experience of digital SLR users. UV filters absorb ultraviolet\nrays that often make outdoor photographs hazy and indistinct, and can be\nconstantly fitted to a lens to provide improved clarity and colour balance, as\nwell as to provide protection to your lens. Hoya Digital HMC filters are\noptimized for use with digital SLR cameras, but they are also perfect for\ntraditional 35mm SLR applications, including black and white photographyHOYA\nHMC filters are renowned for their ability to minimise reflection at the\nfilter surfaces which reduces flare and ghosting. The result is an average\nlight transmission of over 97%, giving sharp contrast and well balanced\ncolour. HOYA HMC filters are recommended for enhancing the performance of\ntodays multicoated lenses.\u003c\/p\u003e \n\n\u003ch3\u003eProduct Features\u003c\/h3\u003e\n  \u003cul class=\"a\"\u003e\n         \u003cli\u003eCuts out UV rays to give astounding sharpness and clarity without affecting colour balance\u003c\/li\u003e\n         \u003cli\u003eManufactured using the highest quality heat-resistant tempered glass, which creates a smooth, clear image\u003c\/li\u003e\n         \u003cli\u003eEngineered to enhance the performance of today's multi-coated lenses\u003c\/li\u003e\n         \u003cli\u003eSlim frame allows it to be kept on the lens at all times for protection\u003c\/li\u003e\n         \u003cli\u003eHard Coated' HMC Multicoating process suppresses ghosting, flare and reflections, and increases light transmission\u003c\/li\u003e\n  \u003c\/ul\u003e\n","brand":"Hoya","offers":[{"title":"Default Title","offer_id":42173614686361,"sku":"B002L6BXYI","price":111.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0491\/3148\/7385\/products\/B002L6BXYI.jpg?v=1653580331","url":"https:\/\/soundstores.net\/products\/hoya-55-mm-uvc-digital-hmc-screw-in-filter-black-55mm","provider":"SoundStore Australia","version":"1.0","type":"link"}